LOOK of the YEAR A BRUNCH at LUXE Paris CASTLE

It was with joy, intelligence and humor that the 2024 finalists of the LOOK of the YEAR competition officially presented themselves, during the traditional Judges' Brunch, last month, in the Hayabusa gardens of the LUXE Paris castle.

In this grandiose setting, each of the finalists gave a short speech, explaining why they would make a good ambassador for LUXE Paris. They then had to answer the judges who kindly asked them several destabilizing questions.

The objective of this meeting was to allow the judges to familiarize themselves with the finalists' personalities, to evaluate their communication skills. Remember that LUXE Paris is looking for an ambassador for its brand, so it takes more than a pretty face to access the prestigious title of LOOK of the YEAR.

No marks were awarded at this event but the jury was invited to note their impressions in order to make an informed decision when voting for the grand finale on September 8th. In the meantime, the finalists will have modeling lessons and mentoring meetings to perfect their art.

The Grand Finale

While the Judges' Brunch was a strictly private event, the grand finale will be open to the public and promises to be a great spectacle. 

In a breathtaking setting designed by Lorez Aichi, the finalists' show will pay tribute to five fashion icons who have particularly inspired LUXE Paris over its twelve years of existence.

In the spotlight, the wonderful Jade PONO, LOOK of the YEAR 2022, who passed away from cancer; PONCHITUTI BOUCHER, a living legend in the SL fashion world, who trained a myriad of runway stars; ZURI RAYNA, the official jeweler of the LOOK of the YEAR competition and creator of the tiaras offered to the winner and finalists; GABRIELLE "COCO" CHANEL, this extraordinary designer who freed women from their corset and who still influences fashion 50 years after her death, and the unforgettable FROLIC MILLS, a great pioneer of virtual fashion, another very dear friend of LUXE Paris who died of cancer last winter.

Each of the finalists must present a look composed of LUXE Paris clothing and Zuri jewelry, inspired by one of these icons. The icons were assigned to the finalists according to a random process.

Ten Women and One Man

For the first time since the creation of the competition a decade ago, it was mixed, therefore open to men, and a courageous man managed to make a place for himself among all these feminine beauties. WyattFrost will indeed be in the grand finale with Ame Morningstar, Aria Absinthe, Catsmeow17, EleanorJean, Girasolmx, Jude Tatham, Keira Rhapsody, Tilly Opaline, TwinkieBean and VanessaJane66. The new LUXE Paris ambassador can indeed be a woman or a man, LUXE Paris offers women's and men's collections.

The LOOK of the YEAR  jury will evaluate the finalists on five main points: their presence on stage, the quality of their look, their ability to respond to a specific fashion order, their way of presenting LUXE Paris and Zuri fashion and their performance at the Judges Brunch.

It is the total of the scores awarded by the judges at the grand finale that will determine who will be the next LOOK of the YEAR and win the super prize pool of L$50,000 in cash!

An Impressive Jury

The LOOK of the YEAR jury is impressive and very diverse with its sixteen members from the worlds of fashion, design, media and music: Adonis Lubomir, owner of Swank Events & the groups Womenstuff and Menstuff, Avalon Chrome, designer at LUXE Paris and LOOK of the YEAR 2021, Blueyes Bonetto, owner of Latin Quarters, our sim-host, and musical director of LOOK of the YEAR events, Chemak Kamala, owner/publisher of SL Confidencial, the magazine of the Spanish community, Dante Lisa, owner of Miss & Mister Elegance & CEO Elégance Model Agency, Diana Balhaus, co-owner of One On One Agency, producer of LOOK of the YEAR events, Hunipet Delicioso, the reigning ambassador of LUXE Paris, Hyaecinte, director of communication of LUXE Paris, Lali Arbizu, co-owner of One On One and coordinator of the finalists, Lanai Jarrico, The SL Enquirer, THE web journal, Mitsuko Kytori, Hayabusa Design, the famous gardener of the LUXE Paris castle, Naar Absinthe, owner of In-Nova Academy and LOOK of the YEAR 2017, Ponchituti Boucher, co-owner of One On One and head of the LOOK of the YEAR mentors, and Zuri Rayna, the star jeweler of LOOK of the YEAR.

In short, LUXE Paris promises us a grandiose finale, passionately fashion-oriented and full of emotional moments. Don't miss this unique show on Sunday, September 8 at 9:30 SLT. Your limousine will be waiting for you on LUXE Paris Fashion House

The finale will also be broadcast live on YouTube by SL4Live-TV. The link will be available on the LUXE Paris website.